Tucked away along Vietnam’s central coast, Hoi An Ancient Town is a place where time stands still and stories from centuries past echo in every lantern-lit alley. With its ochre-colored architecture, tranquil riverside views, and fusion of Eastern and Western influences, Hoi An is not just a tourist stop—it’s an experience.
Once a major Southeast Asian trading port, Hoi An Ancient Town is now a UNESCO World Heritage Site that continues to capture the imagination of travelers from around the world. If you’re planning a trip to Vietnam, make sure this magical town is on your itinerary.
1. The History and Legacy of Hoi An Ancient Town
Hoi An’s roots date back over 2,000 years. By the 15th century, it had blossomed into a bustling port under the Champa Kingdom, welcoming traders from China, Japan, India, and Europe. Its golden age spanned the 16th to 19th centuries, when it served as a vital hub along the maritime Silk Road.
Today, Hoi An Ancient Town is one of the best-preserved examples of a historic Southeast Asian trading port. The town’s unique blend of Vietnamese, Chinese, Japanese, and European architecture tells the story of centuries of global connection.
2. Stroll Through the Lantern-Lit Streets
Perhaps the most captivating aspect of Hoi An Ancient Town is its vibrant street life. As you wander the narrow lanes, you’ll find colonial shop houses, colorful temples, and bustling markets. But what makes Hoi An truly magical are the lanterns that adorn every corner, giving the town its warm, romantic glow at night.
- Best time to visit: At sunset or during the monthly Full Moon Lantern Festival.
- Don’t miss: Crossing the Japanese Covered Bridge and exploring Bach Dang Street along the riverbank.
Top Tip: Bring your camera and walk slowly—every turn is a perfect photo opportunity in Hoi An Ancient Town.
3. Join the Monthly Lantern Festival
Held on the 14th day of the lunar calendar each month, the Lantern Festival is one of the most iconic cultural experiences in Hoi An Ancient Town. During this magical evening, electric lights are turned off and the town glows with the soft light of paper lanterns.
How to enjoy the festival:
- Float your own lantern on the Thu Bon River while making a wish.
- Watch traditional music and performance arts in the old town square.
- Savor local snacks from street vendors lining the alleys.
Top Tip: The Lunar New Year’s first festival is the most elaborate—book accommodations early if visiting during this period.
4. Cruise the Thu Bon River
A Thu Bon River cruise is one of the best ways to view Hoi An Ancient Town from a new perspective. Whether you choose a traditional wooden boat or a bamboo basket boat, the peaceful waters offer a relaxing contrast to the lively streets.
Cruise Options:
- Sunset Cruises: Ideal for photography and romance.
- Fishing Tours: Join local fishers to learn traditional techniques.
- Basket Boat Adventures: Spin your way through the water in Vietnam’s famous round boats.
Top Tip: Book a boat ride during the lantern festival for an unforgettable night view of Hoi An.
5. Discover Hoi An’s Rich Heritage Buildings
Hoi An Ancient Town is home to over 800 well-preserved heritage buildings, ranging from temples and merchant houses to assembly halls.
Must-visit sites:
- Japanese Covered Bridge (Chùa Cầu): A 16th-century wooden bridge with a temple inside.
- Tan Ky House: A 200-year-old house showcasing traditional architecture.
- Phuc Kien Assembly Hall: A colorful Chinese-style temple built by the Fujian community.
Top Tip: Purchase the official Hoi An Old Town ticket for access to five heritage sites and help support preservation efforts.
6. Shop for Tailor-Made Clothing and Silk
Known as the tailoring capital of Vietnam, Hoi An Ancient Town is the perfect place to update your wardrobe with custom-made clothing.
Where to go:
- Hoi An Cloth Market: A chaotic but exciting place to haggle for fabric.
- Yaly Couture and A Dong Silk: Renowned tailor shops with skilled craftsmanship.
- Hoi An Silk Village: Learn about traditional silk weaving and buy authentic products.
Top Tip: Plan your fittings early in your visit to allow tailors time to perfect your outfits.
7. Take a Vietnamese Cooking Class
Hoi An isn’t just beautiful—it’s also delicious. Local cuisine reflects the multicultural influences that have shaped the town.
Signature dishes:
- Cao Lầu: Chewy noodles unique to Hoi An.
- White Rose Dumplings: Shrimp-filled rice flour dumplings.
- Bánh Mì Hoi An: Vietnam’s iconic sandwich with a local twist.
Popular cooking schools:
- Red Bridge Cooking School
- Ms. Vy’s Market Restaurant & Cooking School
Top Tip: Many classes include a market tour and boat ride before cooking—great for foodies and culture seekers alike.
8. Explore Hoi An’s Museums
To truly understand Hoi An Ancient Town, step inside its museums and heritage homes.
Recommended stops:
- Museum of History and Culture: 2,000 years of regional artifacts.
- Museum of Trade Ceramics: Tells the story of international trade.
- Sa Huynh Culture Museum: Prehistoric relics from ancient civilizations.
- Folk Culture Museum: Costumes, crafts, and cultural performances.
Top Tip: Don’t miss the lacquer painting “One Hundred Birds” in Tan Ky House—a masterpiece of Vietnamese artistry.
9. Relax at Nearby Beaches
Only a 10-minute drive from Hoi An Ancient Town are some of Central Vietnam’s most relaxing beaches.
Top picks:
- An Bang Beach: Clean, wide, and perfect for swimming.
- Cua Dai Beach: Popular with locals and resort-goers.
- Hidden Beach: A quiet alternative with a peaceful atmosphere.
Top Tip: Rent a bicycle to explore the area and stop at beachside cafes for fresh seafood.
10. Escape to the Cham Islands
For a day trip or overnight escape, the Cham Islands (Cù Lao Chàm) offer diving, snorkeling, and immersion in untouched nature. Located just 15km from Hoi An, the islands form part of a UNESCO Biosphere Reserve.
What to do:
- Visit fishing villages like Bai Huong.
- Relax on pristine beaches like Bai Chong.
- Discover marine life in shallow reef areas.
Top Tip: Travel by speedboat for a quick journey or by wooden ferry for a more authentic ride.
11. When Is the Best Time to Visit Hoi An Ancient Town?
Hoi An is a year-round destination, but some seasons offer better weather and fewer crowds.
Seasonal breakdown:
- February–April: Cool and dry—ideal for sightseeing.
- May–August: Hot and sunny—perfect for beach lovers.
- September–January: Rainy season with lower prices and quieter streets.
Top Tip: Book early if visiting during holidays like Tet (Vietnamese New Year).
12. Travel Tips for Visiting Hoi An Ancient Town
- Currency: Vietnamese Dong (VND). Carry cash for small purchases.
- Transport: Walk, cycle, or take a cyclo—no cars are allowed in the old town.
- Dress Modestly: Especially when visiting temples or religious sites.
- Stay Local: Opt for homestays or boutique hotels in restored ancient houses.
Fall in Love with Hoi An Ancient Town
Hoi An Ancient Town isn’t just a stop on a travel itinerary—it’s a timeless treasure. With its cobblestone streets, glowing lanterns, artisan traditions, and deep cultural roots, it embodies the soul of Vietnam. Whether you’re sipping coffee by the river, watching lanterns float on the water, or having a suit tailored in 24 hours, every moment in Hoi An is a memory in the making.
So pack your bags, plan your journey, and get ready to step into a living postcard—because the charm of Hoi An Ancient Town is one that never fades. From start to finish, VietnamTour delivers — contact us now for complete travel packages.
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